Do you know, the food service industry is growing at a CAGR of 10.79% and is expected to reach $5,423.29 by 2030? Thus, if you are planning to be a part of this industry then it’s the ideal time.
With everyone adopting digital presences, having a restaurant is not the full stop for you. You need to have your website or an app to cater to the needs of customers who want to order or book a table in your restaurant.
Additionally, to help you scale up customer experience in your store we have listed 5+ features that you must have in your store.
Let’s dive in and have a look at the content of this post-
Benefits Of Restaurant App Development
Here are the top three benefits of a restaurant app-
-
Generates High Revenue
A restaurant app will help you manage your physical space efficiently as it lets the customers book tables before they arrive at your place. This allows your staff to be well prepared for the incoming crowd at your store.
Moreover, the app would also cater to the needs of customers who want to order online from your store. This would open another sales channel for you allowing you to generate more revenue.
-
Increase Customer Engagement
Through your restaurant app, you can send marketing notifications to your customers and drive more traffic to your store. The app would also help you perform better communication with your customers and create a brand for it.
-
Easy Payment Processing
Customers can directly make payments through your app and even include a wallet in it. All the refund amount can be transferred to that your wallet. You can even run a campaign and provide cashback to customers in the wallet.
7 Must-Have Restaurant App Features
Here are the 10 must-have features in your restaurant app that will help you bring in new clients-
-
Discounts, Loyalty Programs, & Other Customer Relationship Building Activities
The basic approach of your brand should be customer-centric. Thus, you should regularly provide discounts, and offers, and can even run a loyalty program. All these tactics would help you to gain more customer attention and increase transactions in your store.
-
Online Ordering & Mobile Payment
As per research, 81% of customers order food online due to convenience. Thus, including an order online feature is a must. Listing your business on other food delivery apps could cost you more as you need to pay extra commission to them.
Thus, if a customer orders from your app then you do not have to pay add-on charges. Moreover, you can even add a wallet and make the order-placing process easy for the customers.
-
Reserve A Table
Many high-end restaurants do not provide direct walk-in reservations to customers and others that serve quality food do not have a table empty all the time. Thus, a table reservation system would help you manage the crowd efficiently and there would be fewer unsatisfied customers.
-
Add Chatbots
Chatbots play a major role in scaling up customer experience in an app. They provide quick responses and solve customer queries. Furthermore, 71% of the customers believe that quick customer support can drastically improve their customer experience.
-
Social Media Integration
Connecting your social media profile to your app would help you get more followers and they might even leave a review on it. You can even run a discount program wherein any customer that follows your account would get some sort of discount against it.
-
Customer Feedback Portal
This portal would allow you to know the quality of your services and food offered to customers. Based on the reviews of the customers you can improve your service and can even post good reviews on your social media channels.
-
AI Cross-Sell & Up-Sell
This feature would automatically suggest to customers what dishes go perfectly with each other, and would also provide suggestions to customers such as “must try”, “our special dish”, and so on.
This feature would also help you gain more revenue.
Which Tech Stack To Use For Your Restaurant App?
There are a variety of tech stacks available in the market but here are the top three cross-app development platforms that you can choose for your app-
- Flutter– Provides quick development, has a beautiful and native-like interface, can easily manage high-performance applications, allows easy third-party integrations, and so on.
- React– Provides component-based architecture, has a virtual DOm and efficient rendering, comes with a rich eco-system, is SEO-friendly, and so on.
- Angular– Secure app development, provides easy testing and maintenance, comes with powerful data handling, and so on.
Conclusion
Now, in the end, we hope that through this post you were able to gain knowledge on must-have features in your restaurant app. Here we have also mentioned some benefits of having your restaurant app.
However, if you are looking for a mobile app development company to help you create a custom restaurant app, you should check out Appic Softwares. We have an experienced team of developers who can build your app using all the latest technologies such as AI, Flutter, React, etc.
So, what are you waiting for?
