What Is WooCommerce? With Advantages & Disadvantages

What Is WooCommerce? With Advantages & Disadvantages

WooCommerce is a famous open-source eCommerce WordPress plugin. It supports all types and sizes of businesses to create and manage online stores.WooCommerce is user-friendly and simple to use, and it offers various features to several brands. 

What is WooCommerce?

It allows brands to add their eCommerce site to existing eCommerce WordPress sites. WooCommerce is a free WordPress plugin and this plugin can modify a standard WordPress website into a user-friendly and easily customized eCommerce website.

Advantages & Disadvantages of WooCommerce

Benefits of WooCommerce:-

Easy to use:- 

It offers a user-friendly interface. WooCommerce is easy to set up and use for those without technical expertise. Its features are available to any company without requiring them to purchase costly software licenses or maintenance contracts.


WooComerce is an open-source platform, that gives complete control to the user to access and customized eCommerce sites as per their need. They can add new features, plugins, and themes. It provides flexibility to all sizes of businesses.

Integration with WordPress:-

WooCommerce WordPress Integration

WooCommerce integration with WordPress is a major advantage for users because WordPress provides a range of features to users that they can take full advantage of.WooCommerce will make it simple and smooth for customers to convert a website built on the WordPress platform into an eCommerce website, saving them from having to start over with a new platform. Here are some advantages of which WooCommerce integration with WordPress:-

  • SEO
  • Content Management
  • Blogging 
  • Social Media

Offering Qualified-Standard Content Management:-

WooCommerce integrates into WordPress and vendors search for content then many content management options will help sellers like SEO, blogs, landing pages, E-mail marketing, and product descriptions. WooComerce gives the best result when you search for an eCommerce built on the most famous CMS(Content Management System).

Providing In-depth Analytics:-

This is one of the most well-liked features of WooCommerce because when you know about customers what they like, and how you can attract them to your eCommerce website then you early satisfy your customer’s needs and wants. WooComerce can easily interact with third parties like Google Analytics, Google tag manager, etc.

Disadvantages of WooComerce:-


When WooCommerce handles small size of businesses users may need to invest in additional plugins or hostings plans to accommodate increased sales and traffic. Because WooCommerce is a WordPress plugin it needs to be managed according to WordPress function.


As with any online platform security is a big concern when using WooCommerce. Because of the continued increase in prohibited access like website hacking. Users will need to take many steps to secure their website, such as implementing SSL certifications and using a strong password. And will need to keep their plugins and themes up-to-date to ensure that security weaknesses are.

However, if you partner with a reliable WooCommerce development partner then automatically the chances of your website getting hacked reduces. 

Limited Support:-

While WooCoomerce has a large user community, official support is somewhat limited. A user who needs help with technical issues may need to rely on community forums for third-party support options.

WooCommerce Statistics-2023

WooCommerce Statistics

  • The WooCommerce plugin was already downloaded from WordPress.org 161,908,802 times as of counting. 
  • WooCommerce is used by more than 5,106,506 active websites.
  • Every day, at least 30,000 people download the WooCommerce plugin from WordPress.org.
  • 8.7% of all websites use WooCommerce.
  • With a 23.43% global market share, WooCommerce is the top eCommerce platform.
  • 12.96% of all online eCommerce sites make use of wooCommerce.
  • The combined revenue of all the WooCOmmerce stores would be bigger than 35% of all countries in the world.
  • There are 66 language supports for the WooCommerce plugins on WordPress.org.

Source wpswings


Overall, WooCommerce is a reliable and flexible eCommerce solution that can help businesses thrive in the ever-growing online market. We hope that you gain some fresh knowledge about WooCommerce. Here we have also mentioned the advantages and disadvantages of WooCommerce. 

However, if you are looking for a WooCommerce development company then you should check out Appic Softwares. We have an experienced team of WooCommerce developers who can help you to create a customized WooCommerce online store.

Additionally, we are providing free prototyping for your ideas so do check that out too. 

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