You Need A Budget (YNAB) Statistics: Usage, Revenue, Etc 2025
Shubham Pareek
Jun 4, 2024
You Need A Budget is a money management software that assists its users in managing their money transactions with ease by following just 4 simple steps. Moreover, the app is ranked #48 in the finance category in the United States.
If you want to know more such stats related to YNAB, then you are at the right place. Here we have listed some unique YNAB statistics that you must check out.
YNAB Overview
| Launch Date | September 2004 |
| HQ | Utah, United States |
| People | Julie, Jessie |
| Business Type | Private |
| Industry | Finance |
YNAB Usage Statistics
- There were 10M total visitors to YNAB as of April 2024.
- The average visitor spends around 7:37 minutes on YNAB.
- 80.53% of the total traffic on YNAB is from the US.
| Month | Visitors (mm) |
| February | 9.4 |
| March | 9.9 |
| April | 10 |
Source: Similarweb
YNAB Revenue
- YNAB’s estimated annual revenue is $49M.
- YNAB’s projected income per worker is $231,000.
Source: Growjo
YNAB Demographics
Geographic Demographic Stats Of YNAB
- The United States brings the highest traffic to YNAB with 80.53% followed by Canada’s 4.44%.
| Country | Traffic (%) |
| United States | 80.53 |
| Canada | 4.44 |
| United Kingdom | 2.32 |
| Australia | 2 |
| Finland | 1.06 |
| Others | 9.64 |
Source: Similarweb
YNAB Gender Distribution
- 54.86% of the total traffic on YNAB is female and the rest 45.51% is male.
Source: Similarweb
YNAB Age Distribution
- 25-34-year-olds are the highest visitors on YNAB with 32.96% of traffic coming from them, followed by 35-44 (20.66%).
| Age | Traffic (%) |
| 18-24 | 7.46 |
| 25-34 | 32.96 |
| 35-44 | 20.66 |
| 45-54 | 19.24 |
| 55-64 | 12.41 |
| 65+ | 7.26 |
Source: Similarweb
YNAB Reviews
- With 18k reviews, YNAB is rated 3.7/5⭐on Google Play Store. Moreover, with 50.8K reviews, YNAB is rated 4.8/5⭐.
YNAB Competitor Stats
YNAB V/S Mint
| Factors | YNAB | Mint |
| Total Traffic | 10 Million | 1.4 Million |
| Revenue | $49 Million | $1.6 Million |
| Highest Traffic Country | 80.53% | 89.71% |
Source: Appfigures, Similarweb, Similarweb
Conclusion
By looking at the above statistics, we can clearly say that YNAB is growing at a fast pace. It’s acquiring new users every month, and even its competitors are not even close to it.
Moreover, if you are plann
ing to create an app like YNAB and looking for a Fintech software development company then you should check out Appic Softwares. We assist startups around the globe in developing software solutions that best suit their requirements.
So, what are you waiting for?
